Marketing Campaigns Planner

London

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Who are we?

WorldRemit is changing the way people send money abroad. We’ve taken something complicated and made it simple.  Tap the WorldRemit App or click on our website and your international transfer is made – to a bank account, cash pickup, Mobile Money, or airtime top-up. Founded in 2010, we send international remittances from 50 countries to more than 150 countries and we continue to expand our footprint. 

Using WorldRemit is easy because we do the hard bit, connecting hundreds of banks, money agents, mobile operators and payment systems around the world.  These were never designed to work together, but WorldRemit makes it happen.

WorldRemit has grown on average by 50% year on year and is now processing over £3bn of remittances on an annualised basis.  We have raised c.$200 million in funding, currently employ over 750 employees and have offices in London, USA, Philippines, Poland, Australia, New Zealand, Canada, Japan, Hong Kong and other locations.

The journey is just beginning.  We believe in faster, simpler, more accessible money transfers.  That means building better products and services for our customers.

Changing the world isn’t easy – so we only hire the most talented people. You need to think differently, believe in new solutions to old problems, and have the drive to make them happen.  We aim to attract, retain and develop people that can bring to life our values:

You can learn more about our culture and how we work by watching this video on our Careers page

https://www.worldremit.com/en/careers.

About the Role

WorldRemit is looking for a forward-thinking, structured and analytically minded marketer to join our team. As our business grows fast and our marketing activities intensify and scale up, the Marketing Campaigns Planning Manager will help the team take a step back, build a holistic view of marketing activities, optimise planned activities, and plan multi-channel marketing campaigns. By optimising our planning process, you’ll play a key role in ensuring WorldRemit ultimately achieves business objectives.

Key to this will be the ability to work collaboratively with marketing and business stakeholders from across WorldRemit, and synthetise complex things in a simple and user-friendly way. The Marketing Campaigns Planning Manager will have an excellent and up-to-date breadth of knowledge on marketing channels and will thrive on constantly pushing the boundaries to ensure WorldRemit’s campaign planning is seen as best in class. 

Responsibilities

  • Marketing campaigns planning: You’ll be in charge of planning global multi-channel marketing campaigns. To do so:
    • You’ll provide objective, data-driven marketing recommendations based on an in-depth analysis of customer and market information. You’ll also leverage key learning drawn from past campaigns, to build a calendar proposal.
    • You’ll coordinate with marketing and business stakeholders to validate the campaigns calendar and you’ll ensure it is implemented as planned.
    • You’ll optimise the existing campaign dashboard to make it a comprehensive and user-friendly tool to be shared with marketing and business stakeholders.
  • Holistic marketing view: You’ll build from scratch a holistic dashboard of marketing activities, including multi-channel marketing campaigns, but also regional campaigns and mono-channel activities (online, CRM, PR, offline…). You’ll identify gaps between planned activities and business priorities, and you’ll provide recommendations about how to optimise marketing plans to best reach our business objectives. You’ll also advocate for new initiatives or process improvements using customer research, hard data, and marketing & business metrics to derive insights and shape recommendations.
  • Marketing campaigns budget: You’ll manage the budget of the marketing campaigns team, ensuring that the budget is spent as planned and flagging any discrepancy between plans and spend

Summary of required experience & attributes

Required:

  • Marketing degree and experience
  • Fluent in English
  • Structured and analytical individual
  • Stakeholder coordination skills
  • Good communication and presentation skills, with an ability to take complex data and communicate in a digestible manner to stakeholders
  • Previous planning experience
  • Budget management experience
  • Optimistic, can-do attitude
  • Humble and eager to learn, whatever the level of experience

Desirable:

  • Another language is desirable
  • Affinity or emotional connections to migrant communities especially from Sub Saharan Africa and/or SE Asia is an advantage

Key Details

Duration: Permanent
Location: Victoria
Salary: Competitive
Start Date: ASAP

Benefits

  • Life assurance of 3 times your salary, should the worst happen.
  • Pension scheme offering 8% matched contributions.
  • Private medical and dental care plans.
  • 25 days of holiday plus bank holidays, rising to 28 after 3 years.
  • Free breakfast and fruit every day and Friday ‘afternoon tea’ drinks and nibbles.
  • No formal dress code.

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